This is Rooster Gym located in Cheongju, Chungcheongbuk-do.

In the early morning, even when darkness hasn't yet lifted,

it's a place that opens with a gentle glow.

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Just like a rooster announcing a new day.

Rooster is not just a space where exercise is taught,

it's a place that enables someone to start their day anew.

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The experience of gaining strength and getting back up from early dawn workouts,

is said to form the foundation of this space.

The Gym That Awakens the Dawn

The time when Rooster Gym shines the most is in the morning.

When the city is still asleep,

Rooster quietly opens its doors and prepares for the first breath of the day.

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Just like its name ‘Rooster’,

the symbol of a rooster announcing dawn speaks directly to the identity of this place.

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The reason the lights are still on even at this early hour is

because they want to help someone start their day anew.

Cheering for Those Passing Through Darkness

“Just as the rooster announces dawn,

Rooster cheers for your new morning.”

Rooster’s operational philosophy stems from the experiences of CEO Lee Sang-ryul.

Exercise gave the CEO the strength to get back up,

and early dawn workouts were the time that opened the door to a new day.

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The CEO wants to pass that energy he received on to those who visit Rooster.

For some, exercise is about building physical strength,

but for others, it might be a small hope that keeps their spirits up.

When passing through darkness, even the smallest light feels enormous.

Rooster’s dawn classes started to become that small light.

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If you want to regain strength through exercise,

take steps forward even in the darkest of times,

and spend the serene time of dawn entirely for yourself,

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then Rooster’s morning will certainly be a warm beginning for you.

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